Skillset
Administrative
Worked with CPA on all tax documents, business management (Granite Vapor)
Purchased all product and promotional items for store on a weekly basis (Granite Vapor)
Stayed up to date on regulations (Granite Vapor)
Prepare speeches for Senate meetings (Granite Vapor)
Utilize Google Suite (Sheets, Docs, Gmail) (JDH MKTG)
Send out business proposals and invoices (JDH MKTG)
Assist with business plan development and governmental forms (Granite Vapor / JDH MKTG)
Fill out legal forms and documents within proposals (FVHD)
Membership and license renewals (FVHD)
Branding
Developed the brand from the ground up by creating the branding, product packaging, content,
and website on BigCommerce (Hyve CBD)
Established brand voice, content, and marketing strategies (Hyve CBD)
Rebranding of all digital and print marketing materials (FVHD)
Customer Relations / B2C
Connected with customers via phone and email (EF Education First)
Problem solving for customer issues (EF Education First)
Communicated with B2C customers in a highly professional and engaging manner (Granite Vapor)
Friendly and personable manner with B2C customers (Brand ambassador)
Engaged with B2B customers at trade shows to promote sales (VapeWild)
Design
Instructed design team on trade show needs with timelines, i.e. booth design, social media graphics, print media, and promotional materials (VapeWild)
Creation of all graphics: print, web, and social media (Granite Vapor)
Designed all CPG products and items: boxes, labels, brochures, web graphics, and promotional items while adhering to modern standards in the industry (Hyve CBD)
Utilize Adobe Suite to create web/print graphics and product packaging for multiple clients (JDH MKTG)
Re-creation of product packaging for Cali Grown E-Liquids per owner's design requests (JDH MKTG)
Packaging creation: NTRL Hemp Co. / Oink and Moo (JDH MKTG)
Creation of PDF, AI, PSD, PNG, JPEG file formats (JDH MKTG)
Creation of CPG product labels and boxes for Hyve Vapor (JDH MKTG)
Redesign of all brand materials, including modernizing proposals, ads, and marketing Initiatives (FVHD)
Events / Trade Shows
Coordination and management of field marketing events (Essentia)
Coordinated 13 international and 16 domestic trade show events (VapeWild)
Communicated with vendors and in-house employees to coordinate trade shows (VapeWild)
Managed teams of people on site (Multiple companies/brand ambassador)
Managed travel arrangements for trade shows (VapeWild)
Organized trade show needs, including: promotional product ordering, shipping, in-house products (VapeWild) Coordinated trade show for Hyve Vapor at TPE Las Vegas 2022 (JDH MKTG)
Organize multiple conferences, while communicating and coordinating with vendors (FVHD)
Industrial Real Estate
Project management of multiple projects at once (PSG)
Detailed research
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Marketing / Advertising
Executed all marketing and advertising initiatives (Hyve CBD)
Worked with influencers on social media platforms to create a greater following of the product (VapeWild)
Coordinated advertising space for the company (VapeWild)
Creation of all advertisements (FVHD)
Coordination of all marketing initiatives, including relaunching the Instagram account (FVHD)
Project Management
Co-creation of storefront: created floor plan, oversaw build out and construction (Granite Vapor)
Creation of business plan, store manuals, retail store layout (Granite Vapor)
Creation of invoices, sales presentations, marketing presentations (Essentia)
Created training manuals, media releases, trade show itineraries, and show proposals (VapeWild)
Oversaw all internal teams involved while planning domestic and international trade shows (VapeWild)
Oversaw operations and management of storefront (Granite Vapor)
Assessed and improved on sales strategies, web and graphic design (Hyve CBD)
Public Relations / Professional Communications
Utilized clear and concise communication (EF Education First)
Communicated with CEOs on a daily basis (VapeWild)
Communicate with CEOs and owners of businesses (JDH MKTG)
Communicate with the Partners (owners) on a daily basis (FVHD)
Training / Human Resources
Trained in-house employees, brand ambassadors, and translators on show details, including: product knowledge,
show information, and public speaking (VapeWild)
Trained all store employees on product knowledge, including continued education (Granite Vapor)
Created HR department, including: NDA and non-competes, assisted with hiring/firing employees (Granite Vapor)
Created employee schedule and calculated hours for payroll (Granite Vapor)